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Do these stay on as you're driving or are they only on when a door is open?
If this is for when you're actually driving your car, I agree with the sentiments here that only red or "BMW amber" should be used.
There is actually scientific reasoning for why red is used in some low-light situations (including similar systems in Audis). The photoreceptors in your eyes that are relied on heavily for low-light vision are very insensitive to red, so red light disturbs your low-light vision less. I always preferred Audi's deep red to the orangish "amber" used in BMWs for this reason. However, the amber color is part of the BMW brand now and even if its not as effective as red, at least it doesn't look as comically sinister as dark red lighting.
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