I think corona fridge explains some of the decisions BMW has made lately.
"Yup, the electric power steering feels tits perfect!"
"Let's make the 2 door 3 series a 4 series and a then just to keep 'em guessing a 4 door 6 series? Boom, done! Mind officially blown"
"Another GT model? Sure, lets base it off the 3 series, make it about the same size a 5 series but, with a much less attractive side profile."