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      06-28-2017, 10:56 AM   #89
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Quote:
Originally Posted by ekbusdriver View Post
Quote:
Originally Posted by jxr006 View Post
No, BMW have lost their minds.

They doing this, while tesla building an electric network all through the world.
So don't kill the planet with gasoline, kill it with batteries? Sorry, just trying to understand your post.

"Special" editions always sell and bring more $$$.
I mean this more generally.

Tesla is out innovating and executing BMW every which way.

We won't be driving in our life times. They need to evolve past the ultimate driving machine, because the future of luxury means not driving, protecting our global environment, etc..

Automotive Battery packs have had a few years of innovation...... combustion engines decades.

They'll create much reusable environmental energy packs soon enough.
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      06-28-2017, 11:29 AM   #90
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Maybe this won't sell well and they end up losing a lot of money. Maybe then they'll change the name to back fire.
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      06-28-2017, 11:33 AM   #91
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Originally Posted by BMW F22 View Post
Maybe this won't sell well and they end up losing a lot of money. Maybe then they'll change the name to back fire.
Mic drop ^. Well done.


Any high end car that gets a 'Special Edition' plaque that's really not (or doesn't include a seriously limited edition 1 of 10 type thing) is just plain nonsense.

I almost laughed at the Embossed X3 piece in the 2018 reveal. I think it's by the cup holders? Really BMW, we need to see that so we know what we spent our $ on?
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      06-28-2017, 11:37 AM   #92
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Quote:
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Quote:
Originally Posted by BMW F22 View Post
Maybe this won't sell well and they end up losing a lot of money. Maybe then they'll change the name to back fire.
Mic drop ^. Well done.


Any high end car that gets a 'Special Edition' plaque that's really not (or doesn't include a seriously limited edition 1 of 10 type thing) is just plain nonsense.

I almost laughed at the Embossed X3 piece in the 2018 reveal. I think it's by the cup holders? Really BMW, we need to see that so we know what we spent our $ on?
It is all marketing gimmicks. BMWNA thinks that these gimmicks will make up for their terrible changes in policy regarding leasing and ED discounts. It will not....
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      06-28-2017, 11:51 AM   #93
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Is this a joke?
I'm sure BMW has a reason for this. I agree it is kind of useless but I guess BMW just wants people to buy their cars before the LCI variants or new models come out, or maybe they want to get the X5/X6M sales up.
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      06-28-2017, 12:28 PM   #94
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Black Fire?! How Chevy of them. Terrible.
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      06-28-2017, 12:31 PM   #95
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I like the seats/interior. I thought of getting the MR interior but it was just too much red for me. This would be a good interior option. I already did black kidney grills and side vents. Other stuff doesn't do it for me.
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      06-28-2017, 01:14 PM   #96
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That interior is amazing, although it probably won't be worth the premium that will be charged. I'm done being surprised with stuff like this. I'm still numb from watching the manual transmissions drop out of production on most models and dealing with the fact that FAKE engine noise gets pumped thru the speakers. Just think about that.
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      06-28-2017, 01:18 PM   #97
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LOL looks dope. Good marketing play here.

Give it to us in full electric, now that's innovation.
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      06-28-2017, 02:00 PM   #98
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Why blue stripe on the steering wheel? Why not a red one?
That "exclusive" plaque can be debadged?
I think that a "normal"/ configured one is still a better alternative.
Special edition without anything really special is not so good
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      06-28-2017, 02:11 PM   #99
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Originally Posted by MiamiFan13 View Post
.....dealing with the fact that FAKE engine noise gets pumped thru the speakers. Just think about that.
I miss the exhaust note on my '10 X6 50i WOW - it roared. And it was real.
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      06-28-2017, 02:25 PM   #100
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this is when you the model you're driving has jumped the shark.
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      06-28-2017, 02:35 PM   #101
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Black is powerful, black is exciting, and black is exclusive
What does that even mean? How is black exclusive?
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      06-28-2017, 02:37 PM   #102
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I'd be so embarrassed any time somebody sat in the passenger seat and read "black Fire"... I can see them looking over at me like "dude are you actually serious about this?"

That said (flame suit on)... despite the goofiness with naming I think the interior looks awesome.
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      06-28-2017, 03:33 PM   #103
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      06-28-2017, 05:23 PM   #104
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Originally Posted by m34m View Post
You mean M cars, or "M" cars? Can't tell the difference anymore the lines have so blurred. This would make an excellent business case for how to take an exclusive brand with a cult following, dilute the hell out of it, deviate from what the brand once represented in the interest of broader appeal and profit and basically fuck it all up.
good point. lol
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      06-28-2017, 06:30 PM   #105
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Originally Posted by BwoodBMW View Post
I'd be so embarrassed any time somebody sat in the passenger seat and read "black Fire"... I can see them looking over at me like "dude are you actually serious about this?"

That said (flame suit on)... despite the goofiness with naming I think the interior looks awesome.
That's because you are probably normal.

There are people who define their life by their car and for some reason this appeals to that sub culture. Tacky wings and neon colors etc usually go along with that. The fact that bmw is pandering or trying to attract that type is what's really disturbing
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      06-28-2017, 07:49 PM   #106
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Quote:
Originally Posted by RPiM5 View Post
Is this a joke?
Quote:
Originally Posted by jxr006 View Post
Quote:
Originally Posted by RPiM5 View Post
Is this a joke?
No, BMW have lost their minds.

They doing this, while tesla building an electric network all through the world.

Although I am not a huge fan of Elon and his Nazitarian viewpoint that we should all be stripped of our right to drive automobiles he calls "2 ton death machines"........I have to agree. As a huge emphatic BMW fan, these two vehicles actually make me SMH. Is anyone at BMW Headquarters actually there???
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      06-28-2017, 07:51 PM   #107
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Quote:
Originally Posted by Heiznberg View Post
Quote:
Black is powerful, black is exciting, and black is exclusive
What does that even mean? How is black exclusive?


All while offering Black Sapphire Metallic paint.
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      06-28-2017, 08:46 PM   #108
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Instantly increased value of my car. Lol
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      06-28-2017, 08:53 PM   #109
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There is honesty nothing exciting about this whatsoever.
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      06-28-2017, 09:01 PM   #110
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Quote:
Originally Posted by Heiznberg View Post
Quote:
Black is powerful, black is exciting, and black is exclusive
What does that even mean? How is black exclusive?
Let me translate for you:

Once you go black, you never go back.




Haha I looked at the pictures and said it was dumb... you actually read it and found the even dumber sales pitch.
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